Reputation Management that builds customer trust
What is Reputation Management?
Reputation management is the practice of monitoring and supporting how your business is reviewed online. This can be "on-platform" like Google Reviews and Facebook Reviews. But also on review aggregators like Trustpilot, Yelp, and Healthgrades.
Why is Reputation Management important?
93% of customers read online reviews before taking an action. It's imperative that every business has processes in place to build reviews online to ensure potential customers can trust their brand before making a decision.
For healthcare brands, in particular, reputation management is even more important as algorithms critique healthcare brands more strictly (YMYL) expecting them to clearly demonstrate Experience, Expertise, Authority, and Trust (EEAT), in order to rank effectively on their platforms.
My Reputation Management Process
How it works: Automated Reputation Management System
Connect your business to ARP: With a few clicks we can connect your website and database to my Automated Reputation Management (ARP) tool.
Automatically request reviews from historic customers: If you haven't historically been collecting reviews, no problem! We can automatically request reviews from your old customers.
Automatically request reviews from recent customers (ongoing): We'll then set up an automation to request reviews from your recent customers on an ongoing basis.
"Internalising" negative reviews: Our ARP tool automatically shares negative reviews with your business, rather than publicly, so that you can best support customers with negative feedback directly.
Watch your reviews and reputation grow: This tool is a "plug-in" for your business, with almost no maintenance required. It's a foundational operating system that all businesses should have, and it supports conversions!
How Reputation Management can feel:
I don't have a consistent flow of reviews coming in 😟
It's manual, boring, a real time sucker 😖
It's awkward asking customers for reviews face to face 😵💫
What if they have a bad experience? I don't want negative reviews on my profile 😕
What my Reputation Management system does:
Provides a regular flow of customer reviews ✅
Is an automated system that runs in the background ✅
Automated requests sent via text / email to clients ✅
"Internalises" negative reviews ✅
